Hahenmühle – App Design and Certification Program

A Handy Tool for Admirers of Beautiful Paper

The German papermill Hahenmühle is one of the most world-renowned producers of coated, fine art, ink-jet paper, with long-term relationships developed with their customers.

  • Clients
    Hahenmühle
  • Industry
    Manufacturing
  • Years
    2022-Present
THE CHALLENGE

Premium Clients Require Premium Relationship

Hahenmühle is dedicated to reproducing works of fine arts, which means not only delivering premium products but also building ongoing relationships with its buyers, as well as educating and supporting them. It’s always nice to be able to get in touch.

OUR SOLUTION

The Hahenmühle Mobile App
After several in-depth client workshops, we proposed building a mobile app for partners as a solution to the challenge.

Image

Every Aspect at Partners’ Fingertips

We designed an app that allows users to follow news from the real world, as well as the online events that Hahenmühle organizes for its partners and potential buyers all around the world. During these, customers can browse their extensive knowledge base, with many of the printing and press preparation processes explained, and they can also communicate with Hahenmühle’s support team.

One of the processes inside the mobile app is the registration form for the Certified Studio Program. As it consists of a range of tier levels and is evolving into an extensive B2B loyalty program, users can also monitor their progression within the program.

THE RESULTS

Growing Number of Partnerships

When the Hahenmühle mobile app was published in app stores, it immediately received a significant number of downloads. But what brought our client real benefits was its growing number of partnerships, more members in the Certified Studio Program, and a markedly higher level of customer satisfaction.

RELATED SERVICES
HOW CAN WE HELP?
CONTACT OUR CONSULTANT
Consultant
Gregor Šebela
Book a Call
RELATED CASE STUDIES
Use Case
IT and Telco

Relationships Built by Higher Perceived Value

T-2 Club – Loyalty Program Design and CX Measurement

We designed a viable loyalty club for T-2, one of the largest Slovenian ISPs, which provides more than 37% of the country’s households with internet, TV, and mobile phone services.
Use Case
Automotive

Engaging B2B Customers Across Europe

ZF Germany’s Pro Points – B2B Loyalty App

ZF Germany is a global manufacturer of spare car parts. Together with partners, they created their “Pro Points” B2B loyalty program.
Use Case
Automotive

Orchestration of the Premium Loyalty Program in the United States

Audi on Demand – B2B Loyalty App

Audi on Demand manages one of the world’s leading car brand’s B2B rent-a-car service in the United States.

Check All Case Studies